Friday, July 16, 2010

How much do good, thorough, fairly long (50 pg) marketing reports on India sell for? Something in the hundreds

I work for a media/consulting firm specializing on the South Asian market. I am a marketing research analyst and wrote a very thorough report on India's market for my company. My supervisor is asking for suggested price-points for it. Does anyone know how much these kinds of reports sell for?





I was thinking something around 300, but I am not familiar with what the current rate is, for detailed marketing reports on India. The paper is fairly long, 50 pages, and covers almost all aspects of marketing: product diffusion, product design and packaging, product positioning, advertising, pricing, distribution network, etc.





What would be a reasonable price for such a report?





Thank you all for your time and have a great day

How much do good, thorough, fairly long (50 pg) marketing reports on India sell for? Something in the hundreds
RNCOS http://www.rncos.com is a market research company based in India that produces a lot of market research reports on various Indian markets. Their reports cost $600 and above.





An example is their "Opportunities in Indian Healthcare Sector" which is a 50-age report and costs $600 http://www.rncos.com/Report/IM054.htm





You may want to check out their reports. They are a heavy user of press releases for their publications so that is one strategy you can certainly use. Once they have a report out, they send a press release to many low-cost press release distribution outfits out there.
Reply:You're welcome. May your project succeed. Report Abuse


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